June 21, 2017 |

5 Innovative French Startups In The Sharing Economy

Despite its title of worst interpersonal trust EU OECD country, France is definitely a leading nation in sharing economy activities.

According to the Flash Eurobarometer 438 by the European Commission, France counted the highest proportion of sharing economy users in 2017 with 36%, just before Ireland (35%). Nonetheless, it is also linked to the fact that France counts more than 50 sharing economy businesses.This top position is no coincidence. Indeed, innovative french startups are flourishing thanks to crowdfunding platforms, government helps and special programs like “La French Tech“.

Deemly went under investigation and found 5 innovative French startups that are disrupting and improving consumer’s habits.

1 – NIGHTSWAPPING – Nights as a virtual currency 

Concept

NightSwapping was found by Serge Duriavig in 2012. Originally named Cosmopolit Home, the startup switched to NightSwapping in November 2014.

The French startup has an innovative concept: like its name suggests, users earn “nights” in exchange for hosting travelers. This night goes into their night wallet and can be re-used to travel or be converted into money. You can also travel without hosting and earn nights worth 5% of the price of your stay. Plus, you will be able to use the nights you earned to travel again or turn them into money after 2 stays.

Why we like it

With its reverse search engine, NightSwapping surprises users by suggesting special destinations depending on their criteria. Indicate the city you’re traveling from, how far you would like to go, a bit more information and the website will do the work for you!

If you don’t have a precise idea of what you are looking for, NightSwapping will find places that could suit you depending your answers.  

Success and Development

During the “Next Tourism” event that rewarded e-tourism innovative players in 2014, NightSwapping received the “startup of the year” award. With currently 200,000 users, NightSwapping aims to reach 1 million users in 2018. In this context, the startup raised 2 million euros from investors in 2016 to pursue its development for international scale.

2 – ZIFY – Carpool to work 

Concept

Newly arrived in France and, Zify is a carpooling startup that wants its users to share their daily commute in order to make the journey to work more fun. The beginning of the adventure took place in India where Anurag Rathor and Pramod Kumar founded Zify. They rapidly developed to become India’s first carpooling marketplace.

Why we like it

How many times did we think that there were too many empty cars on the way to work? Too many. By commuting with people who have the same itinerary, users are preserving the environment as well as participating in reducing congested roads. It is also a good way to meet new people and save money on a daily basis.

Success and Development

The successful business model of Zify led them to have more than 450,000 users. In 2017, Zify even won the best startup award at the Global Transport Ticketing Conference in London. They moved to Europe not so long ago and setup offices in Germany and France. The next step for them will be to expand their services across Europe and outside.

Zify is also moving towards b2b businesses: they launched the carpool-as-a-services for companies and now enable employees to commute together.

3 – DEMOOZ – Try with your peer before you buy

Concept

Founded in 2013 by Regis and Geoffrey Vidal, Demooz is an online platform where users can try high-tech products they have interest in before buying them. On the other hand, people who have high-tech products can make them available on the platform. To use Demooz, users search the product of their choice among the available selection, contact the owner and fix a meeting together to discover it.

Why we like it

A high-tech product like a cooking robot, a drone or a cleaning robot is an expensive purchase. Most of the time, demonstrations are not available for the product we want to buy. Instead of being disappointed, trying the product is a good idea to make sure we are not going in the wrong direction. In addition, Demooz users earn “Flooz”, a virtual currency that allows them to have discounts and other gifts.

Success and Development

Since its creation, Demooz has proven its potential by being among the OuiShare Awards winners in 2015 and winning the Priceminister startup battle last February. Nonetheless, the startup raised 800 000 euros in February to help them expand their activity in France and internationally.

4 – STOOTIE – N°1 in peer-to-peer services

Concept

Stootie is a peer-to-peer services location-based startup created in 2011 by Jean-Jacques Arnal. The company consists of a giant community of “Stooters” offering and looking for services in different areas: babysitting, repairing, teaching etc. The mission can be realized for free, swapped for goods/services or in exchange for money.

Why we like it

Stootie is simplifying people’s daily life by connecting them with a neighborhood offering all kinds of help. Thus, a university student can offer private math lessons to a high school student for 20 euros and ask a Stooter to repair his fridge on a quotation. In addition to services, members can also sell and buy goods from others on the marketplace.

Success and Development

Last December, the Stootie mobile app had reached over 1 million downloads and counted more than 800 000 users. The french peer-to-peer platform additionally raised 7,4 million euros in 2016 to leverage their user base.

5 – MUTUM – Borrow & lend for free

Concept

Remember “Sharing is the new Owning“? Mutum made that statement real by creating a landing peer-to-peer platform. Co-founded in 2014 by Frédéric Griffaton and Mathieu Jeanne-Beylot, Mutum now has a community of more than 55,000 members. The concept is simple but efficient: users add objects they don’t use often on the online community and can see what is available to borrow in their neighborhood.

Why we like it

This platform is completely free for users, which means they will never pay any money to borrow an object. Instead, the startup created an exchange money called Mutums. The Mutums earned by landing objects to others will be used to borrow the object of their choice. Therefore, this is a wonderful way to preserve the environment as people won’t buy an object that they won’t use often.

Success and Development

Mutum’s revenue is possible thanks to their business communities. The startup offers a private online space to companies with special services tailored to the actor (companies or universities) In addition to their services, Mutum recently created “private communities”, where users can share their goods with a more limited number of users, like family members or associations.

The company also has great ambitions for the future. Mutum is currently trying to raise 1 million euros to expand their concept to services, transportation, and accommodation segment as well as offering the possibility for their users to invest.

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